Klarna, a fintech focusing on payment plans for e-commerce, observed a 71% YoY increase in Gross Merchandise Value (GMV) in the U.S. in 2022, surpassing Germany as its largest market by revenue.
The Swedish company's app reached more than eight million MAUs, up from six million MAUs in Feb. 2022.
- Klarna has a total of 34 million users in the U.S.
- The company claims to host a network of 500,000 retailers globally, including Instacart, Etsy, Groupon, and Samsung.
- Klarna, known for BNPL, launched a card in the U.S. in June after reaching a waitlist of over one million users.
- 80% of the adult population in Germany uses Klarna, according to its CEO and co-founder Sebastian Siemiatkowski.
