CNH Industrial, a vehicle manufacturer, announced its plans to acquire Augmenta, a developer of crop spraying technology, for $110M.
The deal is expected to close before Q2.
Augmenta develops a multispectral camera and software to monitor the environment through which a machine provides plant treatments.
- Prior to the announcement, CNH Industrial had a 10.5% stake in Augmenta through its venture capital arm.
- Augmenta will operate under CNH's U.S. unit, Raven.
- CNH generated $25B in 2022 and projects $1B in net sales from agriculture precision technology.
