Rally, the e-commerce checkout platform for merchants, has raised $12M in its Series A.

 

Rally, the e-commerce checkout platform for merchants, has raised $12M in its Series A.  The round was led by March Capital, with additional venture participation from Elix Capital, Commerce Ventures, Afore Capital, and Alumni Ventures.  The company offers e-commerce businesses a one-stop checkout solution, post-purchase tools, and payment integrations to help boost revenues.  Rally's funding round will be put towards product development and go-to-market strategies, as well as building out payment options and rails to accept cryptocurrencies.  The new investment, which closed in early 2023, gives Rally a total of $18M in funding raised.