Nike's Global Chief Digital Information Officer Ratnakar Lavu left the company on short notice on Monday.
Nike has not provided further details about the reasons for his departure.
- Lavu left his role on Monday after submitting his resignation with immediate effect, reported Insider.
- He became Nike's first chief digital information officer after serving in the same role at department store company Kohl's.
- Nike's digital business has more than doubled since the pandemic and has become a key component of the company's overall strategy, according to CEO John Donaho.
- Nike's focus on digital forms part of its wider shift away from wholesale and toward direct-to-consumer (D2C) channels.
- Direct revenue comprised 42% of Nike's total sales in fiscal 2022.