Nothing, the consumer tech startup led by Oppo co-founder Carl Pei, plans to launch a second-generation smartphone in the U.S. later this year.
Pei said the Phone 2 will be a more premium version than its Phone 1, which launched in Europe and Asia last year and in the U.S. this month.
- Now, the company has decided that the U.S. will be its No 1 priority market, Pei told Inverse.
- After building its team and products, the company is on more solid ground and "can take a step forward," he said.
- The Phone 1, a rival to Apple's iPhone SE, has a 6.55-inch OLED display, 120Hz adaptive refresh rate, and a transparent back revealing electronic components.
- It's powered by a Qualcomm Snapdragon 778G Plus.
- Nothing released its first product, wireless earbuds, in 2021. About one-third of the earbud sales are from the U.S., Pei noted.
