Animoca Brands and Planet Hollywood Group are opening a members-only club for Web3, NFT, and open metaverse industries called Club 3.
The club will debut later this year on Sunset Boulevard in Los Angeles; however, the exact location is yet to be announced.
- The club aims to provide a physical platform for the community to connect and socialize.
- Membership will be available as a minted NFT, and the Los Angeles location is the first of many, with plans to open in other major cities.
- Exclusive social clubs for crypto communities have proven profitable, such as the Bored Ape Yacht Club, which sold a set of 101 Bored Ape NFTs for $24.4M at a Sotheby's auction in 2021.
- Club 3 may replicate this success by providing a physical platform for the burgeoning community.
- The club is expected to foster and galvanize the broader Web3 community and serve as a launchpad for those wanting to learn more about this new world.
Zoom Out:
- The Web3, NFT, and open metaverse industries have become lucrative, with NonFungible reporting over $5B in NFT trading profit in 2021 and Animoca Brands reporting digital asset reserves of $4.2B as of April 30.