Google Cloud is integrating with the eCommerce platform Shopify to enhance user searches and browsing experiences.
This collaboration will enable Shopify to deliver world-class search capabilities for online stores.
- The integration with Shopify provides its users access to Google Cloud’s Discovery AI solutions,
which contain retail search capabilities to provide an advanced
understanding, more accurate results for a range of customer queries,
and AI-powered personalization.
- According to a Google Cloud-commissioned Harris Poll survey, search
abandonment costs global retailers more than $2T annually, and 78% of
consumers view a brand differently after experiencing search
difficulties.
- The
survey also reveals that 69% of consumers use the search function on
retail websites, making it the most common way to find products, thus
highlighting the need for a better search engine.
- Google Cloud’s Discovery AI solutions are available globally to enterprise retailers using the Commerce Components platform.
