Propense.ai offers cross-selling platform

 

Miami, Florida-based SaaS startup Propense.ai launched the invite-only beta of its AI-powered B2B predictive sales intelligence platform, which identifies cross-selling opportunities for the professional services industry.

 Accounting firms Bennett Thrasher, HoganTaylor, LBMC, Plante Moran, and Rehmann have signed up for the invite-only beta partnership. The platform is expected to be generally available in 2024. 

  • Timothy Keith and Nnamdi Anyanwu co-founded the startup in January.
    • Keith serves as the CEO, while Anyanwu has taken up the CTO role. 
  • Keith saw an opportunity to leverage AI to identify cross-selling opportunities while working as a business development executive at Kaufman Rossin and later at Miami startup Introhive.
  • He realized that large firms have large and dispersed data, which makes identifying cross-selling opportunities difficult. 
  • Propense.ai's platform is currently aimed at tax, audit, cybersecurity, HR consulting, and procurement firms. 
  • The firm is looking to raise $1M in seed funding. 

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