Sweetgreen has renamed its new menu item
from ‘Chipotle Chicken Burrito Bowl’ to ‘Chicken + Chipotle Pepper
Bowl’ after Chipotle Mexican Grill sued the salad chain for trademark
infringement.
Chipotle filed the lawsuit in the U.S. District Court for the Southern District of California
- Chipotle had sent a letter to Sweetgreen before filing the lawsuit with suggestions for a different name.
- Chipotle dropped the lawsuit after Sweetgreen changed the menu item's name.
- A Chipotle spokeswoman said both companies agreed to resolve the pending lawsuit.
- Sweetgreen said it changed the menu item's name to focus on its business and continue serving its customers without distraction.