In an effort to keep up with rival Uber

 


In an effort to keep up with rival Uber, Lyft has focused on cutting costs and put its previous focus on a more environmentally friendly mode of transportation on the back burner. 

Uber, meanwhile, announced today that it would eliminate emissions and unnecessary plastic from its delivery service by 2040.

For years, Lyft was known as the more socially-conscious of the rideshare companies. 

    • It was more important to Lyft when it pushed for shared rides in 2014 to take more cars off the roads and reduce carbon emissions. 
  • In June 2020, Lyft committed to becoming the first ride-hailing company to reach zero emissions with a 100% electric fleet by 2030.
  • But recent events may threaten Lyft's goals, as it laid off 1,000 employees in April, shortly after David Risher became the new CEO. One of those employees laid off was Paul Augustine, the company's head of sustainability. 
    • A Lyft spokesperson said the company does not plan to replace Augustine's role. 
  • "Our team is continuing the work to help pass smart policies in cities and states across the country that will enable us to achieve 100% EVs on the platform by the end of 2030," a Lyft spokesman said in a statement.

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