Michael Demissie, the head of digital assets at Bank of New York Mellon, says despite bear market conditions, investors are still interested in crypto.

 

Michael Demissie, the head of digital assets at Bank of New York Mellon, says despite bear market conditions, investors are still interested in crypto.  Demissie says, "What we see is clients are absolutely interested in digital assets, broadly."  If anything, institutional and investor interest in these assets is rising, according to a survey entitled "Migration To Digital Assets Accelerates." Digital assets are here to stay.  The study shows that 70% of respondents would increase their activity in the digital asset space, given that custodial services are available from trusted institutions.  Regardless of the current crypto winter conditions: 88% are using the "buy and hold" strategy, and 91% are interested in tokenized projects. BNY Mellon launched a Digital Assets Unit in 2021, which was approved by the New York Department of Financial Services before launching its crypto custody services.