General Motors will be the first company to feature Envisics' second-generation augmented reality AR Head-Up (AR HUD) technology for the Cadillac Lyriq.
Envisics is a U.K.-based start-up specializing in developing AR technologies for automotive applications.
Cadillac hasn't announced a date for introducing the AR HUD in its Lyriq fully electric crossover.
- The AR HUD will add a second plane of graphics that gives drivers more immersive information integrated within their natural field of vision.
- The technology is motivated by GM Ultium batteries and GM Ultium Drive motors.
- Cadillac Lyriq production will begin this month at the GM's Spring Hill plant in Tennessee.
