Meta Platforms unveiled;"AI Sandbox,";a testing ground for advertisers to try out the company's new generative AI tools.
;The company is inviting a select group of advertisers to experiment with the tools before rolling them out to more brands this summer.
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AI Sandbox includes three generative AI features:
- The first allows brands to create different versions of their ad copy that are tailored to different target audiences using text prompts.
- The second one is a background generation tool that uses a text-to-image generator to create colorful backgrounds for ads.
- The third is an imaging cropping tool that adjusts the aspect ratios of photos and videos for different platforms, such as social media and short videos.
- Meta said it plans to integrate these features into unspecified products later this year.