Sales and marketing enablement company Mindmatrix unveiled its Bridge 5.0 platform. The platform provides 360-degree visibility over sales partners, alliances, and direct sales teams.
- Bridge 5.0 has features geared toward relationship management, partner onboarding, KPI monitoring, and sales automation.
- The
platform is built around three core areas, which are sales ecosystem
enablement, partner marketing, and multi-vendor solutions management.
- It helps vendors grow their ecosystem partners by providing onboarding, training, and asset management services.
- The platform is able to integrate workflows and track the performance of sales partners.
- Mindmatrix
CEO Harbinder Khera called Bridge "the next-generation sales ecosystem
enablement platform," which can help "organizations achieve this goal
effortlessly by bringing data, people, and processes across the entire
sales ecosystem together, on a single pane of glass."