O/ Iger on Hulu plans

 

Speaking at this week's Morgan Stanley technology conference, Disney CEO Bob Iger expressed uncertainty about the future of the Hulu service. 

 Iger said it's "very tricky" to determine Hulu's long-term value, though he noted that the platform remains "very attractive for advertisers."

  • Under the terms of a 2019 deal, Disney can force Comcast to sell its 33% stake for around $9 billion in early 2024.
  • Though it's long been anticipated that Disney would go through with the buyout as planned, some analysts now believe Comcast could ultimately take over Disney's stake instead; Iger has said that "all options are on the table."
  • Hulu only operates in the US; it had around 48 million subscribers at the end of 2022, with 4.5 million of those users paying for the cable replacement Hulu + Live TV service.


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