Three thousand stylists from Saks Fifth Avenue will work as brand ambassadors for travel subscription company Inspirato.
The stylists will introduce their customers to Inspirato's offerings both online and in stores.
- Saks, which claims to be "the largest luxury e-commerce platform," will launch a marketing partnership with Inspirato in Q2 2023.
- 3,000
of the company's stylists will be trained in selling Inspirato's
products and will be supported by the travel company's sales team.
- Saks recently highlighted in its Saks Luxury Pulse report that wealthy consumers place a high value on travel for leisure.
- Survey respondents who earned over $200,000 said they prioritize spending on travel more than buying clothing.
- The
collaboration will link Inspirato members with the SaksFirst Rewards
Program, allowing shoppers to receive a higher status at Saks depending
on how much they send with Inspirato.
