Morphe owner Forma Brands was acquired by Jefferies Finance and Cerberus Capital Management.
The move came after the company failed to sell itself at auction.
- Forma Brands filed for chapter 11 bankruptcy and closed all of its U.S. retail outlets in January.
- Jefferies Finance and Cerberus initially agreed to buy the company's online platform with other assets for $33M.
- In February, U.S. singer Ariana Grande acquired the assets of the makeup business that she leased to Forma Brands in 2020.
- Jefferies
Finance and Cerberus offered $690M as a stalking horse bid to buy out
Forma and all of its related entities after it failed to receive better
bids before March 21.
