Walmart will sell Bonobos for $310M.
WHP Global and retailer Express agreed to acquire the D2C menswear brand.
- WHP Global is paying $50M for the Bonobos brand.
- Express will acquire Bonobos' operating assets and liabilities for $25M.
- Walmart is selling the company at a loss after buying it for $310M in 2017.
- Walmart acquired Bonobos as part of a failed attempt to diversify its online presence.
