Women are still vastly underrepresented in leadership positions at organizations driving metaverse standards.
The lack of diversity could potentially stunt the success of the metaverse.
- The
underrepresentation of women in the metaverse industry is a systemic
issue that stems from the industry's origin in the gaming industry,
where women are also underrepresented.
- McKinsey's research
found that women are more likely to be long-term metaverse platform
users and are more willing to engage with virtual spaces.
- 35% of the women surveyed are power users, meaning they spend over three hours weekly in the metaverse, compared with 29% of men.
- Women's lack of representation
in leadership positions doesn't inspire young female talent to pursue
careers in the industry where they don't see themselves already.
- Companies should be putting forward the same effort to diversify their ranks to avoid pushing women out of the industry.
- Efforts
to diversify the industry include creating recognition and knowledge
within communities, mentoring and coaching other women, and vocalizing
gender disparities in professional settings.
- Women's
involvement is necessary for the complete acceptance and growth of the
metaverse and for women business leaders to feel welcome in the
industry.
