The Brandtech Group acquires Jellyfish

 

The Brandtech Group, a NY-based marketing technology group, has fully acquired digital media and marketing agency Jellyfish for an undisclosed sum.  The deal makes Brandtech a $1B marketing agency with over 7,000 employees.  Jellyfish launched in 2005 and boasts major global clients, including Disney, ESPN, Netflix, Nestle, Nike, Samsung, Spotify, Uber, and many others. The marketing agency is also a renowned Google Cloud Training Partner and Meta Business and Salesforce Consulting partner.  The agreement enables Brandtech to expand and enhance its business through access to technology such as AI and Web3.  Contractual terms state that Rob Pierre, CEO and founder of Jellyfish, will become chair of Jellyfish, and Brandtech CEO Nick Emery will become Jellyfish's new CEO.